Mega AI is leveling the playing field for SMBs with its AI growth engine

For the average small-to-medium business (SMB) owner, marketing is often a black hole of frustration. To grow your business, you need to master SEO, run effective paid ads, maintain a high-converting website, and, these days, also figure out something called “GEO” (Generative Engine Optimization) for AI search visibility.

Historically, the options have been unappealing:

• Hire an agency: Pay a high monthly retainer for marketing efforts that don’t guarantee outcomes, with manual execution that is slow, expensive, and hard to scale.
• Use DIY SaaS tools: Buy and stitch together a dozen different AI tools, and suddenly find yourself learning prompt engineering just to launch a single blog post or ad campaign.

At SignalFire, we look for companies that don’t just give users more tools to manage but solve the underlying problem and help teams take action. Mega packages the capabilities of a modern growth team into a Service-as-a-Software platform that executes and improves marketing automatically. 

Today, we’re announcing our investment in Mega’s $11.5 million Series A, alongside Goodwater Capital, with participation from Andreessen Horowitz, Atreides Management, Kearny Jackson, and a group of athletes, including WNBA stars Diana Taurasi, Breanna Stewart, Kelsey Plum, and Nneka Ogwumike.

The agency model is broken for SMBs

When an SMB hires a traditional agency, a significant portion of their budget goes toward the agency’s overhead and manual labor rather than the actual media spend or creative strategy. Agencies serving the mid-market are forced to hire junior talent and grapple with high churn, resulting in inconsistent, unpredictable results for clients. 

Mega solves this by replacing the traditional agency model with a network of specialized AI agents that handle end-to-end execution of SEO, GEO, paid ads, and website management, driving significant growth for their customers.

From founder hack to $10M ARR in 10 months

Like many of the best startups, Mega was born out of necessity. Founders Lucas Pellan and Robbie Schneidman didn’t set out to build a marketing company. During the pandemic, they were building a video game company and were deeply frustrated by the lack of affordable, high-performance growth tools. 

When OpenAI released ChatGPT, they began experimenting with AI internally to accelerate their own growth. They created a network of specialized AI agents to automate SEO and GEO, paid ads, and website optimization. The results were impressive: organic traffic grew 100x, and customer acquisition costs (CAC) dropped by 80%. When they showed their internal dashboard to other founders, the market demand was undeniable.

Mega transitioned from an internal hack to a standalone platform and went from 0 to $10 million in revenue in just 10 months. 

Their model represents a fundamental shift from "Software as a Service" (SaaS) to "Service via Software." Instead of a dashboard that asks you to do the work, Mega’s AI agents execute end-to-end for you. This is the "set it and forget it" solution that SMBs have been hungry for.

Mega’s hybrid AI architecture combines automation with human oversight to maintain quality while scaling efficiently:

• 65% fully automated: AI agents handle the heavy lifting of bidding, keyword research, and data reporting.
• 25% human-in-the-loop: Automated processes with human oversight for quality assurance.
• 10% human-led: High-level strategy and complex creative direction.

This architecture is also designed so that each campaign serves as training data that improves the performance of the entire network.

This model allows Mega to provide enterprise-grade marketing capability to a local medical spa or a personal injury law firm at a fraction of the cost of a traditional agency. 

Delivering real results for SMBs

Mega already serves businesses across industries, including home services, healthcare, legal, ecommerce, and SaaS.

Recent customer outcomes illustrate the impact:

• A Texas medical spa saw search traffic grow by 174x
• A personal injury law firm increased search visibility by 243x and ranked in the top three for their chosen keywords
• A D2C health brand generated $120,000 in direct website revenue, surpassing its Amazon marketplace performance without increasing ad spend

From the customer’s perspective, the experience feels less like using a marketing platform and more like hiring a fully staffed growth team that delivers tangible results. 

Small business owners do not want another AI chat tool that requires hours of prompting. They want new customers.

Lucas Pellen

Co-Founder, Mega

Why Mega fits the SignalFire thesis

At SignalFire, we use our proprietary AI platform, Beacon, to track the world's most promising companies and talent. Mega hit our radar because they are at the forefront of the vertical AI shift from general-purpose LLMs toward specialized agents that perform specific business functions, in one of the largest markets in the economy. There are tens of thousands of marketing agencies serving SMBs across North America, yet most businesses still struggle with unpredictable lead flow and ROI.

Mega is targeting this "missing middle" of businesses generating $500,000 to $20 million in revenue that need marketing support, but are too small to hire a 10-person internal growth team. By providing a fully automated growth infrastructure, it is democratizing the tools that used to be reserved for the Fortune 500.

The road ahead for Mega

Today, Mega focuses on core growth channels, including SEO, GEO, paid advertising, and websites. With this $11.5 million raise, they plan to build out a full revenue engine for SMBs, including:

• Email marketing
• Outbound campaigns
• Organic social
• Lead qualification
• Outbound sales operations
• Revenue analytics

The goal is simple but powerful: give every small and mid-sized business access to the kind of growth infrastructure that historically only large enterprises could afford. 

We are proud to support Lucas Pellan and the entire Mega team as they build the AI-native growth engine for SMBs. If you’re an SMB owner tired of paying for agency activity instead of consistent customer growth, take a look at how Mega can help you.

SignalFire is the first venture capital firm built like a technology company. We help founders navigate the hardest parts of scaling, from recruiting via our Beacon talent engine to GTM strategy via our network of 200+ sector experts.